Collection
X
Web Design
Collection collaborated with girl band Little Mix to launch a unique makeup range representing each girl’s style in a day and night look.
Together, Square Gate and digital agency Mosquito created a web page design allowing fans to recreate each girl’s style.
User Experience
Every girl has two looks, one for day and one for night. So with a simple click, we made it easy for the fans to switch between the two styles and choose which one they wanted to re-create.
With each girl having a different style, we united the band members on the page with a simple clean web page layout.
Branding Association
We created a concept that represented each girl’s style through the use of individual colour and icon assignment.
This made it easy for the fans to immediately establish which girl had which collection and create the look for themselves.
With helpful video tutorials showing step by step how to apply the girl band’s chosen style, fans can create their perfect look in no time at all.